Franchising
Asia-Pacific Centre for Franchising Excellence
Posted: April 11th, 2008 by Julie Lowe
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Australia has been coined the ‘franchise capital of the world’ because it has over three times the number of franchise systems per capita than the United States. The Australian franchising sector is
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Franchising course
Posted: April 11th, 2008 by Lorelle Frazer
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Interested in studying franchising at Griffith University? For details, click here: Franchising course-Griffith University-flyer 2008.pdf
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Move to prevent franchising conflict
Posted: November 14th, 2007 by Julie Lowe
Categorised as: Franchise relationships
Move to prevent franchising conflict by Professor Lorelle FrazerFollowing on from the earlier blog “Who wears the pants”, a team of researchers at Griffith University have been awarded an Australian
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Women in franchising
Posted: October 4th, 2007 by Scott Weaven
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Australia is said to be the ‘franchise capital of the world’ because it has over three times the number of systems per capita than the United States. However, fewer women enter franchising than small
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Desirable attributes of franshisee and franchisor
Posted: October 2nd, 2007 by Julie Lowe
Categorised as: Franchise relationships
Building a strong franchise group is clearly what all franchisors want to achieve. So what makes a good franchisee? Surely that is the holy grail of every franchisor, to find the perfect franchisee an
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Franchisor vs Franchisee: Who really wears the pants?
Posted: September 8th, 2007 by Lorelle Frazer
Categorised as: Franchise relationships
At a recent seminar on power relationships in franchising, presented by myself and Franchise Advisory Centre Director Jason Gehrke, we discussed that franchisors and franchisees wield significant powe
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Effective Relationships in Franchises
Posted: August 15th, 2007 by Julie Lowe
Categorised as: Franchise relationships
Bill Merrilees, Greg Nathan and I conducted research recently on the building of relationships between franchisees and franchisors, and how those relationships change depending not only on the individ
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Brand Piracy by Former Franchisees
Posted: July 2nd, 2007 by Lorelle Frazer
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“There are no new ideas. There are only new ways of making them felt”, according to American poet Audre Lorde. This is obviously the premise upon which some franchisees build their businesses after le
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Co-branding and McDonald’s
Posted: June 20th, 2007 by Owen Wright
Categorised as: Co-branding
Research I’ve been conducting for my PhD has been exploring the new phenomena of the use of co-branding in franchising to stimulate and rejuvenate growth in a mature franchising sector. The case study
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Whose Fault is it Anyway?
Posted: June 8th, 2007 by Lorelle Frazer
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Whose Fault is it Anyway? Franchisee Failure – Misrepresentation or Misunderstanding Professor Lorelle Frazer My research, as well as that of others, points to the fact that people that are succes
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